Hi, I'm Bella.

I opened our shop on Church Street in 2014 with $4,000 and a rented space the size of a walk-in closet. Twelve years later we ship from the same block.

How the boutique started

I grew up in my mother's tailor shop in Montréal. She taught me how a hem should fall, how a waistband should sit, and that a great dress fixes a bad week.

I moved to Burlington for college, fell in love with Church Street, and never left. In 2014 I rented 240 square feet next to a coffee shop and stocked it with twelve dresses I'd hand-picked from a trade show in New York. They sold in three weeks.

Today the shop is 1,800 square feet, we work with 40+ independent brands, and ship to all fifty states. The mission hasn't changed: pieces that fit real women, sourced by people who care.

  • Family-owned, woman-owned, debt-free
  • 12 years on Church Street, Burlington VT
  • Stocking 40+ independent brands
  • Every piece personally selected
Bella in the boutique
2014
Year we opened
40+
Brands we work with
50
States we ship to
1
Bella, still picking everything
Boutique storefront on Church Street

The shop on Church Street

If you're in Burlington, come say hi. We're upstairs from the coffee shop at 42 Church, with the cream-colored awning and the bell on the door that's been there since 2014.

We keep coffee on, hold dressing rooms for as long as you need, and never push you toward anything you're not sure about. That's the whole job.

Come visit, or just shop online.

About — Bella's Boutique